In a sleepy town in 1950s Denmark, a pair of young cabinetmakers stand at the entrance of their new factory. They are proud. The space may be modest in size but it is perfectly formed, all painstakingly built by their hands. Just two years earlier, Jens Ærthøj and Tage Mølholm began their furniture business in the hot summer of 1952. Then, their only company was skill and youthful determination. Now, they are walking in with four employees, a growing list of orders and the satisfaction of a pursued ambition: Meeting that demand while maintaining such high quality standards required a pioneering spirit. They would have to combine their traditional craftsmanship with Denmark’s wave of late industrializing. Machines were now more affordable, efficient and accurate. Investing wisely would speed up production and keep costs low, without compromising the quality the customers loved.
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